Comparison · For insurance brokers

ProducerSpark vs Zywave miEdge for insurance brokers.

miEdge is insurance prospecting data on businesses and households, with their current broker, carrier and renewal timing. ProducerSpark finds the people: the retail producers who write your line, or the CFOs, HR leaders and risk managers you want to meet, and starts the conversation inside Claude.

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The short answer

Zywave miEdge is a prospecting platform built for insurance agencies, brokers and insurers. It combines 40+ data sources, including Form 5500 filings, DOT, OSHA and workers' comp records, into profiles on 4M+ employers and 85M households, showing each one's current broker, carrier and renewal timing. Pricing is by quote. ProducerSpark is built around the people. Wholesale brokers ask in one sentence inside Claude for the producers and account managers who write their line at the retail agencies in their territory; retail brokers ask for CFOs, HR leaders and risk managers. Each comes with a sourced business email, the signal behind it and email and LinkedIn outreach, for $99 a month for your whole team.

Side by side.

ProducerSpark

Zywave miEdge

Who you find

ProducerSpark✓People: retail producers, account managers and agency principals for wholesale. CFOs, HR leaders and risk managers for retail.

Zywave miEdge✓Businesses and households, with their current broker, carrier and renewal timing.

For wholesale brokers

ProducerSpark✓Producers and account managers at the retail agencies that write your line, matched to the right agency.

Zywave miEdgeBuilt for agencies, brokers and insurers. Searching by broker shows which agency writes a business, but wholesalers are not named on its miEdge page.

Policy and benefits data

ProducerSparkSignals such as companies due for a review, new leaders and conference speakers.

Zywave miEdge✓10+ years of Form 5500 history: the employer's broker and carrier, what they pay and when they renew. Commercial data includes workers' comp, DOT and OSHA records.

Business emails

ProducerSpark✓Included, with the source and date of every email and phone number.

Zywave miEdgeIts AI Lead Sourcing agent surfaces contact information. The miEdge page does not list which contact fields are included.

Outreach

ProducerSpark✓Email and LinkedIn sequences with follow-ups that stop when someone replies. Email and LinkedIn on one sequence.

Zywave miEdge✓Personalized email sequences through Zywave's AI Producer Agent and Marketing Automation.

Where you work

ProducerSpark✓Inside Claude. Ask in one sentence and the agent brings back the list.

Zywave miEdgeZywave's platform, with exports, Salesforce and Microsoft Dynamics, a data portal and an API.

Price

ProducerSpark$99 a month for your whole team, including 1,000 Enriched+ credits. Outbound Agents for email and LinkedIn are $99 a month per mailbox.

Zywave miEdgePricing by quote. Zywave does not publish miEdge prices.

Who you get meetings with.

Wholesale brokers

Commercial lines producers, account managers and agency principals.

Inland marine for contractors, Texas habitational, food and beverage, or the producers at each of 20 agencies you name.

ClaudeFind me the top 20 retail agencies writing commercial P&C for small and mid-size businesses, and the commercial producers at each one.

Retail brokers

CFOs, HR leaders and risk managers.

Finance and HR leaders at growing mid-size companies due for a commercial insurance and benefits review.

ClaudeFind me the top 20 CFOs at growing mid-size companies that are due for a commercial insurance and benefits review.

Which one fits.

Choose ProducerSpark if

When it fits

You're a wholesale broker and want the retail producers who write your line.
You want to meet a person, with a sourced business email, not just see a business record.
You want outreach on email and LinkedIn to run for you, timed to signals.
You want a published monthly price and to work inside Claude.

Zywave miEdge may be enough if

When it fits

miEdge's Form 5500 history is a strong fit for retail benefits prospecting. ProducerSpark finds and reaches the people.

You're a retail benefits producer prospecting from Form 5500 data: current broker, carrier, cost and renewal date.
You need policy-level commercial data such as workers' comp, experience mods, DOT and OSHA records.
Your agency already runs on Zywave and wants prospecting in the same platform.

Other comparisons.

vs LinkedIn Sales Navigator vs doing it by hand vs insurance agency lists vs ZoomInfo vs hiring an SDR vs Clay vs AI SDR tools vs Lusha vs Cognism

Questions.

What is Zywave miEdge?

miEdge is Zywave's prospecting platform for insurance. It combines 40+ data sources, including Form 5500 filings and DOT, OSHA and workers' comp records, into profiles on 4M+ employers and 85M households, with their current broker, carrier and renewal timing.

How much does Zywave miEdge cost?

Zywave doesn't publish miEdge prices; you request a demo for a quote. ProducerSpark is $99 a month for your whole team, including 1,000 Enriched+ credits a month.

Is ProducerSpark better than miEdge for wholesale brokers?

For reaching retail producers, yes. miEdge is built around businesses and their current broker. ProducerSpark finds the producers and account managers who write your line at each retail agency, with sourced business emails, and runs the outreach.

Is miEdge better for benefits prospecting?

If you want Form 5500 data, yes. miEdge shows 10+ years of filing history with each employer's broker, carrier, cost and renewal timing. ProducerSpark finds the CFOs and HR leaders to talk to and starts the conversation, and some retail teams use both.

Can I use ProducerSpark inside Claude?

Yes. Connect ProducerSpark to Claude, ask in one sentence, and the agent brings back the list with sourced business emails and runs the outreach.

Prospect Agent

$99/month for your whole team

Your whole team included, with 1,000 Enriched+ credits a month shared by everyone. Extra credits are $15 per 100.
Add Outbound Agents, email and LinkedIn on one sequence, for $99 a month per mailbox.
30-day free trial on every agent. No card required.

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